Amir Kabir Petrochemical Marketing and Sales Department , considering the vision, mission and values of the organization and by studying the macro and micro environments of the industry, through the defined models and their adaptation with the capabilities and potential of the organization, has developed related strategies in pursuit of the long-term goals of this manufacturing company. Besides, by designing a market plan, it tries to maximize the opportunities ahead. In this regard, the company believes in the scientific movement and dissemination of the culture of scientific deal with customers who are key stakeholders and the attraction of their maximum satisfaction is considered very important.

In the trading market due to existing competition, in order to gain more market share, many issues such as how to communicate with the customer, terms of product supply, sales prices, purchased product payment method, manner and time of delivery of the product, and after-sales services are important for  manufacturers and buyers.

The Sales and Marketing Department has done its all efforts to realize the goals and strategies of the marketing and sales department in the BSC sights, especially the perspective of the client, by defining approaches such as: interaction with customers, domestic sales, export sales, market analysis, product delivery and after-sales services and its streamlining through related processes and instructions and monitoring, evaluating key performance indicators and applying the measures of improvement and creativity and innovation from the analysis of the gap between the purpose and the performance.